studio iona
Internship (Aug - Nov 2025)
Worked On: Diwali Collection, Novotel Goa project, developing pouffe, cushion, and carpet designs along with Colour Palette and Moodboard
Diwali Collection
For the Diwali collection, I drew inspiration from traditional Indian craftsmanship, focusing on Embroidery and Banarasi weaves, naming them the Sutradhar (thread holder) and Karigari (craftsmanship) collections. These techniques beautifully capture the essence of festivity, richness, and cultural heritage associated with Diwali. Chose them for their intricate detailing, luxurious texture, and timeless elegance, which perfectly reflect the celebratory spirit of the festival.
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Final Outcomes
Novotel Goa
Inspired by traditional Suzani patterns, renowned for their bold floral motifs, vibrant colour palettes, and intricate embroidery-like detailing, these pouffes were designed digitally to bring a sense of cultural richness and contemporary charm to the gaming zone area at the Novotel Hotel reception.
The idea was to merge heritage and modern hospitality aesthetics, creating an inviting and energetic atmosphere for guests. The vivid colours and intricate motifs not only add visual vibrancy but also evoke a sense of warmth and craftsmanship, reflecting the lively and playful spirit of the gaming zone.
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Novotel Goa
Curated a cohesive bohemian carpet-and-cushion ensemble for the Novotel reception seating area, thoughtfully pairing a Southwestern-inspired carpet with cushions featuring suzani prints, geometric motifs, bold diamond patterns, zigzags, and stepped forms.
This blend of textures and culturally rich designs brings warmth, vibrancy, and visual interest to the space, creating an inviting and well-balanced look that complements the couch and elevates the overall aesthetic of the reception area.
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Colour Palette & Moodboard
Developed digital colour palettes from in-house fabrics and translated them into a cohesive moodboard for social media—capturing the brand’s tone, texture, and visual direction.
Colour Palette
Moodboard